Accessing the dashboard
Click Insights in the left-hand navigation in Studio. This takes you to your analytics dashboard.Overview metrics
The overview shows high-level numbers for the selected date range:- Total applications — the number of completed applications
- Total job views — how many times candidates viewed a job page
- Conversion rate — the percentage of job views that turned into applications
- Top sources — where your candidates are coming from (e.g. Google, Indeed, direct)
Sources
Sources shows you which channels are driving candidates to your site. The most common sources are:- Google — candidates who found you via Google Search or Google for Jobs
- Indeed — candidates referred from Indeed job listings
- Direct — candidates who typed your URL directly or used a bookmarked link
- Referral — candidates who clicked a link on another website
Blank or unknown source data usually means a candidate arrived via a link without tracking information. This is common with email links and some job board integrations.